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I can't really comment on Twilight as a whole, because I'm not a big fan of it, but SM's vampire sparkling in the sun worked for her story, I think. It explained why they aren't in the sun, but it took away from the danger (and yes, I did get the feeling that the vamps, especially Edward, were portrayed as a goodie, less dangerous than what vampires usually are. That's probably because we see the story from Bella's personal view, unlike in VD). It worked for her story.
But VD is a different universe to begin with and it's a lot darker. Most vampire stories are, so it wouldn't make sense to have sparkling vampires there.
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