RBD arose out of the TV show Rebelde, which featured the sextet as the lead characters. Debuting on Televisa in October 2004, the show followed six students at an elite boarding school in Mexico City who rebelled against their aristocratic classmates by starting a band. Under the guidance of producer Pedro Damián (who previously guided Timbiriche to stardom), the six actors formed RBD as an extension of the show. Like the group itself, Rebelde turned into a television sensation that drew 23 percent of all Mexican households. It became so popular that artists ranging from Lenny Kravitz to Hilary Duff appeared on Rebelde to help promote their own music in the Latin market. The Gorillaz even chose to debut their "Dare" video on Rebelde rather than on MTV Mexico. By the time it wrapped last summer, Rebelde was the country's longest-running telenovela with 440 episodes, which continue to air in the U.S., Asia, Indonesia, and in over a dozen other countries. A feature film and a new spin-off show with the RBD stars are currently in development.

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