It was on during the weekends for the whole month of January to celebrate 10 years of Breaking Bad. They went from start to finish (it was not all day but that works too because some days you got stuff to do)
Anyway they usually run it straight through and I usually miss the best episodes because they are on when I am sleeping, so it was awesome they did it this way. I wish they would have it running like a syndicated show and have it on every weeknight like one or two episodes